Kinari Thai Spa

Brand Refinement & Collateral Design

Brand Refinement & Collateral Design

The Challenge

Kinari Thai Spa, a wellness center in Limassol, needed a more consistent and professional visual identity. The client provided an existing low resolution logo and requested a refined brand system that would better reflect the calm, authentic character of Thai wellness and work reliably across printed materials.

Kinari Thai Spa, a wellness center in Limassol, needed a more consistent and professional visual identity. The client provided an existing low resolution logo and requested a refined brand system that would better reflect the calm, authentic character of Thai wellness and work reliably across printed materials.

Kinari Thai Spa, a wellness center in Limassol, needed a more consistent and professional visual identity. The client provided an existing low resolution logo and requested a refined brand system that would better reflect the calm, authentic character of Thai wellness and work reliably across printed materials.

The Solution

I recreated the logo as a clean, scalable vector and developed a cohesive visual direction inspired by nature and traditional Thai wellness culture. The color palette uses soft, earthy tones to communicate calmness, balance, and serenity, while maintaining clarity and consistency across all applications.

I recreated the logo as a clean, scalable vector and developed a cohesive visual direction inspired by nature and traditional Thai wellness culture. The color palette uses soft, earthy tones to communicate calmness, balance, and serenity, while maintaining clarity and consistency across all applications.

I recreated the logo as a clean, scalable vector and developed a cohesive visual direction inspired by nature and traditional Thai wellness culture. The color palette uses soft, earthy tones to communicate calmness, balance, and serenity, while maintaining clarity and consistency across all applications.

Role

Role

Role

Logo refinement, brand color palette, business card design, brochure and leaflet design, vouchers, menu design.

Logo was provided by the client and recreated as a vector for professional use.

Selected applications are shown as concept extensions of the brand system.

Logo

I redesigned the logo from scratch, based on the client’s original low-resolution version, to create a clean vector file suitable for all sizes and uses. Since the logo is detailed and would be applied on different backgrounds, I created three versions: full color, monochrome, and inverted, ensuring clarity and flexibility across print and screen applications.

Full Colour

3 Colour Colour

Outline

Monochrome

Full Colour

3 Colour Colour

Warm Gold

HEX: #F1BE48

RBG: 241, 190, 72

Pantone: 142 C

CMYK: 3%, 25%, 83%, 0%

Amber Brown

HEX: #B77729

RBG: 183, 119, 41

Pantone: 7511 C

CMYK: 15%, 45%, 95%, 10%

Deep Brown

HEX: #9B5A1A

RBG: 155, 90, 26

Pantone: 154 C

CMYK: 20%, 60%, 100%, 20%

Rich Maroon

HEX: #3F2021

RBG: 63, 32, 33

Pantone: 4975 C

CMYK: 20%, 80%, 70%, 80%

Deep Brown

HEX: #9B5A1A

RBG: 155, 90, 26

Pantone: 154 C

CMYK: 20%, 60%, 100%, 20%

Rich Maroon

HEX: #3F2021

RBG: 63, 32, 33

Pantone: 4975 C

CMYK: 20%, 80%, 70%, 80%

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© Antria Sofroniou 2026


© Antria Sofroniou 2026


© Antria Sofroniou 2026

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